In sales-driven businesses like insurance, marketing is often mistaken for sales. And, vice versa. Sales don’t happen without leads and leads don’t happen without some type of marketing.
Cross Selling Life Insurance: Secret Sauce for P&C Agents [VIDEO]
Many P&C agents dismiss life insurance as a distraction. The sales cycle can be longer than P&C and, despite what you might read elsewhere, selling life insurance is not as easy as falling off a log.
Insurance Agent Salary Estimator: How to Make 6 Figures
The Insurance Agent Salary Estimator is a great tool to forecast your sales for the upcoming year and see how new marketing efforts increase your income.
Clients can’t fall in love with you over the phone: conduct life insurance policy reviews!
Building relationships with your clients is the lowest cost and fastest way to generate leads and cross selling opportunities. We use policy reviews as one of the ways we regularly stay in touch with clients and generate new ideas for them.
How to Write a Life Insurance Cover Letter Like a Million Dollar Producer
The purpose of the letter is simple: provide case-specific details that help get your client the most competitive offer from the insurance company and likely expedite the approval process.
Improving Your Health: 3 Common Reactions to Changing the Way You Think
Here’s my favorite rationalization: “Change won’t work for ‘me’ because my life and situation is so different.” Listen, you can rationalize just about anything to validate your thoughts and feelings.
Top 5 Insurance Articles For the Week of July 27th, 2015
Take a look at Drew’s picks for the top insurance articles that every agent should be reading for the week of July 27th, 2015.
[DEAL] Customized Marketing Videos for YOUR Agency Increase Sales
A turn-key marketing program using videos customized for your agency is now available to Redbird affiliated agencies.
Shifting your mindset: How Staying Healthy Will Help Grow Your Insurance Agency
For many sales people, balance is an unrecognizable concept and terms like exercise and nutrition are dirty words.
Understanding when to use Annuities: 3 Fixed Annuity Scenarios
Fixed Annuity Scenarios: There is nothing scary about annuities. Take the time to educate yourself in order to have a relevant discussion with your clients.
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