Nothing has changed: Everything starts with the customer experience.
Modernization of the customer experience is here to stay!
It wasn’t that long ago customers were a bit overwhelmed with technology. For some, they were a little skittish and might freak out if they received communications from a company based on what that company knew about them. It unnerved them, but that’s what insurtech and the modernization of the customer experience has done.
Fast forward to today: Customers get annoyed when a company can’t utilize their personal information across all its touchpoints. They view it as a company not investing in them as the customer, especially in fast paced service industries like the insurance industry.
You are the third person I have had to give my name and account number to. Can’t you all get your act together?
This is not a good time to be a market laggard and that is exactly how the rest of the world sees the insurance industry.
Many small to medium insurance agencies are not prepared to swim with this new generation of customers who are hell-bent on seizing control of the relationship with their insurance providers.
Our insurance consulting team has a suite of services designed to help small to medium-sized insurance companies step up to this new business reality.
Insurance Consulting Offerings
Below are services our strategy team can help you to address this fast-approaching customer experience tsunami:
- Customer strategy
- Brand development
- Market positioning
- Target audience identification and sustainability strategies.
- Digital Transformation and the implementation of advanced analytics to drive ROI positive digital strategies and manage profitability.
- Navigating new technologies such as artificial intelligence automation, life insurance underwriting, and it’s impact on the financial services customer ecosystem.
- Sales process transformation and developing insurance analytics across the entire value chain.
As insurance professionals, to ignore the obvious signs that things are different is not an option in our view and unlike other insurance consulting firms, we speak from true operational experience.
Let’s start a discussion today with a free 30-minute call to talk about what keeps you up at night regarding the future.